Products

In "Above The Fold: Understanding The Principles of Successful Web Site Design" by Brian Miller, the author delves into the fundamental elements that contribute to effective website design, focusing on...

"Basic Marketing: A Marketing Strategy Planning Approach" by William D. Perreault Jr., Joseph P. Cannon, and E. Jerome McCarthy provides a comprehensive guide to understanding the fundamentals of marketing strategy...

In "Consumer Behavior and Advertising Management" by Matin Khan, the intricate relationship between consumer behavior and effective advertising strategies is thoroughly explored. Understanding consumer behavior is pivotal for advertisers to...

Consumer Behavior: Concepts and Applications provides an insightful exploration into the intricacies of consumer decision-making processes and their implications for marketing strategies. With its fourth edition, David L. Loudon and...

Consumer Behaviour: Buying, Having, and Being (11th Edition) 📖 Author: Michael R. Solomon📚 Edition: 11th This book provides a comprehensive introduction to consumer behavior, exploring the psychological, social, and cultural...

Michael R. Solomon's "Consumer Behaviour: Buying, Having, and Being" 12th Edition offers an in-depth exploration into the dynamics of consumer actions, preferences, and influences. The book provides a comprehensive analysis...

Integrated Marketing Communications (9th Edition)Author(s): Shimp, AndrewsBinding: PaperbackQuality :  Black White PaperCategory: Marketing, BusinessRecommended For: Marketing Students, Business Professionals, Marketing Executives Key Points: Comprehensive overview of integrated marketing communication strategies....

Principles of Marketing – 13th Edition (South Asian Perspective)By: Philip Kotler, Gary Armstrong, Marc Oliver Opresnik Principles of Marketing (13th Edition – South Asian Perspective) is a widely acclaimed textbook...

"Principles of Marketing 19th Edition" by Philip Kotler and Gary Armstrong is the latest edition of the leading textbook in the field of marketing. This book presents the foundational principles...

"The Business Book: Big Ideas Simply Explained" by DK offers an accessible and engaging exploration of key business concepts, theories, and practices. This comprehensive guide breaks down complex topics into...

The Copywriting Sourcebook: How to Write Better Copy, Faster—For Everything from Ads to Websites by Andy Maslen is an essential guide for aspiring and experienced copywriters alike. This comprehensive resource...

"The Practice" by Seth Godin is a profound exploration of creativity, productivity, and the journey of bringing creative work into the world. Renowned for his insights into marketing and entrepreneurship,...

"This Is Marketing: You Can't Be Seen Until You Learn to See" by Seth Godin is a groundbreaking book that reshapes the way we understand and approach marketing. Godin, a...

Who Is Richard Branson? by Michael Burgan provides a captivating exploration of the life and ventures of the renowned entrepreneur and business magnate. Through engaging storytelling and meticulous research, Burgan...

YouTube Studio: YouTube Channel Banany Say Kamai Karny Tak by Nisar Younas is a comprehensive guide designed for aspiring content creators looking to establish and monetize their YouTube channels. The...