"Basic Marketing: A Marketing Strategy Planning Approach" by William D. Perreault Jr., Joseph P. Cannon, and E. Jerome McCarthy provides a comprehensive guide to understanding the fundamentals of marketing strategy...
Food Supply Chain Management and Logistics: From Farm to Fork by Samir Dani provides a comprehensive exploration of the complex systems involved in food supply chain management. This book addresses...
"Introduction to Materials Management," now in its eighth edition and authored by a team of experts including Steve Chapman, Tony Arnold, Ann Gatewood, and Lloyd Clive, stands as a cornerstone...
Logistics and Retail Management: Emerging Issues and New Challenges in the Retail Supply Chain 3rd Edition by John Fernie and Leigh Sparks delves into the dynamic world of retail supply...
Operations Management, 11th Edition by Lee Krajewski is a comprehensive guide that covers the principles, strategies, and techniques involved in managing operations within organizations. This edition emphasizes a balanced approach...
"Operations Research: An Introduction 10th Edition by Hamdy Taha (Author)" serves as an indispensable guide to the fundamental principles and applications of operations research (OR). Renowned for its clarity and...
"The Procurement and Supply Manager's Desk Reference" by Fred Sollish and John Semanik is a comprehensive guide designed to equip procurement and supply chain professionals with essential tools and strategies...