Negotiation by Brian Tracy

Publisher: ENGLISH GENERAL BOOKS

Availability: In Stock
SKU: 45520
Number of Pages: 112

Rs.400.00

Rs.595.00

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Description
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Description

"Negotiation," part of The Brian Tracy Success Library, is a concise and powerful guide to mastering the art of negotiation. Brian Tracy, a renowned business speaker and author, distills decades of experience into practical advice and strategies for achieving successful outcomes in any negotiation scenario. The book covers a wide array of techniques and principles, from preparation and planning to closing deals and building long-term relationships. Tracy emphasizes the importance of understanding the other party's needs and motivations, maintaining a positive attitude, and utilizing effective communication skills to reach mutually beneficial agreements.

Key Points:

Preparation and Planning: Tracy underscores the significance of thorough preparation and strategic planning before entering any negotiation.
Understanding Needs and Motivations: The book emphasizes the importance of identifying and addressing the needs and motivations of all parties involved.
Effective Communication: Tracy highlights the role of clear and persuasive communication in achieving successful negotiation outcomes.
Closing Deals: Practical techniques for closing deals and ensuring both parties are satisfied with the agreement are discussed in detail.
Building Long-Term Relationships: The book advocates for focusing on building and maintaining positive, long-term relationships through successful negotiations.

Conclusion:

"Negotiation" by Brian Tracy is an essential read for anyone looking to enhance their negotiation skills and achieve better outcomes in both personal and professional settings. By providing actionable insights and proven strategies, Tracy equips readers with the tools they need to approach negotiations with confidence and achieve win-win results. This book is a valuable resource for business professionals, entrepreneurs, and anyone interested in mastering the art of negotiation.

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Writer ✤ Brian Tracy

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