You Can Negotiate Anything: The World's Best Negotiator Tells You How To Get What You Want by Herb Cohen (Author)

Publisher: ENGLISH GENERAL BOOKS

Availability: In Stock
SKU: 39595
Number of Pages: 255

Rs.390.00

Rs.545.00

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Description
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Description

"You Can Negotiate Anything: The World's Best Negotiator Tells You How To Get What You Want" by Herb Cohen is a compelling guide that delves into the art and science of negotiation. Herb Cohen, renowned as one of the world's top negotiators, shares his invaluable insights and strategies for mastering the negotiation process. Through a combination of practical advice, real-world examples, and theoretical frameworks, Cohen equips readers with the tools they need to confidently and effectively negotiate in any situation, whether personal or professional. The book emphasizes the importance of understanding human behavior, leveraging psychological tactics, and maintaining flexibility to achieve the best possible outcomes.

In this mass market edition, Cohen's expertise is accessible to a wide audience, making complex negotiation techniques understandable and applicable for everyone. The author emphasizes the role of preparation, patience, and perseverance, demonstrating that successful negotiation is not about winning or losing but about finding mutually beneficial solutions. Readers will learn how to identify and capitalize on their strengths, navigate the intricacies of power dynamics, and approach each negotiation with a strategic mindset. This book is a must-read for anyone looking to improve their negotiation skills and achieve their goals more effectively.

Key points:

Practical advice for mastering negotiation.
Importance of understanding human behavior and psychological tactics.
Emphasis on preparation, patience, and perseverance.
Strategies for identifying and leveraging strengths.
Techniques for navigating power dynamics and achieving mutually beneficial solutions.
Accessible and applicable insights for both personal and professional negotiations.

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Writer ✤ Herb Cohen (Author)

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