Banking and Finance explores the dynamic, fast-paced world of money, shares, credit and investments. Finance is an essential part of our economy as it provides the liquidity in terms of money or assets required for individuals and businesses to invest for the future.
Saving Capitalism from the Capitalists by Raghuram G. Rajan presents a thought-provoking analysis of capitalism, examining how the system has evolved and how it can be reformed to serve broader...
Sales and Distribution Management (6th Edition) by Richard R. Still, Edward W. Cundiff, Norman A. P. Govoni, and Sandeep Puri is a comprehensive guide that provides a deep understanding of...
Social Marketing by Lynne Eagle, Stephan Dahl, Susie Hill, Sara Bird, Fiona Spotswood, and Alan Tapp offers a thorough and insightful exploration of social marketing principles, practices, and strategies aimed...
Cambridge International AS & A Level Business Coursebook is a comprehensive educational resource designed to support the Cambridge International Examinations (CIE) syllabus for AS and A Level Business Studies. This...
Investment Psychology Explained: Classic Strategies to Beat the Markets by Martin J. Pring is a timeless guide that delves into the psychological factors influencing investment decisions and market behavior. Pring...
The "ICMA M6 Corporate Governance and Business Law Study Text" is designed to provide students and professionals with a solid foundation in corporate governance and the legal framework that governs...
Industrial/Organizational Psychology: An Applied Approach (8th Edition)Author: Michael G. Aamodt Introduction Industrial/Organizational Psychology: An Applied Approach provides a practical and research-based introduction to the field of industrial and organizational psychology....
Cashvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make BIG MONEY Selling Anything to Anyone Author: Drew Eric WhitmanBinding: PaperbackPaper Quality: A5 Matt PaperCategory: Marketing, Advertising,...
"Money: Vintage Minis" by Yuval Noah Harari offers a concise yet profound exploration of the concept of money and its pivotal role in human societies. In this engaging mini-book, Harari...
"Research Methods for Business Students" (7th Edition) by Mark N. K. Saunders, Philip Lewis, and Adrian Thornhill serves as a foundational text for business students aiming to navigate the complex...
The Advertising Solution: Influence Prospects, Multiply Sales, and Promote Your Brand by Craig Simpson and Brian Kurtz provides a comprehensive guide to mastering the art of effective advertising in today's...
The Copywriting Sourcebook: How to Write Better Copy, Faster—For Everything from Ads to Websites by Andy Maslen is an essential guide for aspiring and experienced copywriters alike. This comprehensive resource...
"Contemporary Financial Management, 12th Edition," by R. Charles Moyer, James R. McGuigan, Ramesh P. Rao, and William J. Kretlow, offers a comprehensive overview of the principles and practices of modern...
"Business and Professional Ethics, 9th Edition" by Leonard J. Brooks and Paul Dunn is a foundational text that explores the ethical dilemmas and responsibilities faced by professionals in the business...
"Fundamentals of Financial Accounting" by Phillips, Proell, and Libby offers a comprehensive introduction to financial accounting principles and practices. This seventh edition emphasizes a clear, conceptual understanding of the essential...
📘 Title Name: Frank Wood’s Business Accounting – An Introduction to Financial Accounting📚 Edition: 15th Edition✍️ Authors: Alan Sangster, Lewis Gordon📦 Quality: White Paper (Pakistan Print) 🔹 Introduction: Frank Wood’s...
The 14th edition of "Financial Accounting" by Katherine Weil and Jennifer Schipper offers an in-depth exploration of the principles and applications of financial accounting. This comprehensive guide covers fundamental accounting...
📖 Title Name: Financial Markets and Institutions (13th Edition)✍️ Author: Jeff Madura📦 Quality: White Paper Pakistan Print 🔹 Introduction:Financial Markets and Institutions (13th Edition) by Jeff Madura provides a comprehensive...
📖 Title Name: Financial Markets and Institutions (8th Edition)✍️ Author: Anthony Saunders, Marcia Millon Cornett, Otgo Erhemjamts📦 Quality: White Paper Pakistan Print 🔹 Introduction:Financial Markets and Institutions (8th Edition) provides...
Enterprise Resource Planning (ERP) refers to integrated software systems used by organizations to manage their core business processes, often in real-time, through a centralized database. Rajesh Ray's approach to ERP...