International Business 8th Edition by Simon Collinson (Author)
- Publisher: MANAGEMENT SCIENCES
- Availability: In Stock
- SKU: 27683
- Number of Pages: 724
Rs.1,390.00
Rs.1,795.00
Tags: 8th Edition by Simon Collinson , Alan M. Rugmann , best books , Best Selling Books , business globalization , cross-border transactions , cross-cultural leadership , cross-cultural management , foreign investment , global business case studies , global business challenges , global business education , global business environment , global business ethics , global business innovation , global business networking , global business practices , global business strategies , global business trends , global competitive advantage , global economic integration , global economic policies , global economic trends , global management skills , global markets , global strategic management , global supply chain , global trade , global trade dynamics , good books , International Business , international business development , international business law , international business negotiation , international business operations , international business opportunities , international business planning , international business research , international business success , international corporate strategy , international entrepreneurship , international finance , international market analysis , international market entry , international marketing , international mergers and acquisitions , international trade agreements , international trade finance , international trade policies , international trade regulations , multinational corporations , Quality : Black White Paper , Rajneesh Narala , Rajneesh Narala (Author) , Simon Collinson (Author)
Quality : Black White Paper
International Business 8th Edition by Simon Collinson, Rajneesh Narala, and Alan M. Rugman offers a comprehensive examination of the dynamic and complex field of international business. This edition delves into the latest global trends, market shifts, and technological advancements that influence international trade and investment. The authors provide in-depth analyses of key concepts such as globalization, international market entry strategies, cross-cultural management, and the impact of multinational corporations on global economies. By integrating real-world examples and case studies, the book equips students and professionals with practical insights and tools necessary for navigating the global business environment.
Building on the strengths of previous editions, the 8th edition introduces new chapters and updated content reflecting recent developments in international business. The authors emphasize the importance of sustainability, ethics, and corporate social responsibility in international operations. Additionally, the book explores the challenges and opportunities presented by emerging markets, digitalization, and geopolitical changes. Designed for both undergraduate and graduate courses, as well as for practitioners seeking to enhance their understanding of global business dynamics, this edition serves as an invaluable resource for comprehending and mastering the complexities of international business.
keypoints:
- Comprehensive examination of international business trends and dynamics.
- In-depth analyses of globalization, market entry strategies, and cross-cultural management.
- Integration of real-world examples and case studies.
- New chapters and updated content on recent developments.
- Emphasis on sustainability, ethics, and corporate social responsibility.
- Exploration of emerging markets, digitalization, and geopolitical changes.
- Suitable for undergraduate, graduate courses, and professionals in the field.
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Writer ✤
Simon Collinson (Author), Rajneesh Narala (Author), Alan M. Rugmann
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