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📘 Title Name: Human Communication: Motivation, Knowledge, and Skills (2nd Edition)
✍️ Authors: Sherwyn P. Morreale, Brian H. Spitzberg, J. Kevin Barge
📄 Quality: Black White Pakistan Print

🔹 Introduction:
This book presents a comprehensive framework for understanding the foundations and dynamics of human communication. It emphasizes the role of motivation, knowledge, and skills in achieving effective interpersonal, group, and organizational communication.

🔑 Key Points:

  • Focuses on the triadic model: motivation, knowledge, and skills as key components of communication competence.

  • Applies communication theory to real-life interpersonal, group, and public contexts.

  • Emphasizes the development of ethical, competent communication across various environments.

  • Includes practical strategies and self-assessment tools for improving communication behavior.

  • Promotes a student-centered approach with examples, activities, and discussion prompts.

🔚 Conclusion:
Ideal for communication studies students and educators, this book equips readers with the essential tools to become mindful and effective communicators in diverse settings. The 2nd edition offers updated examples and expanded content grounded in research and application.

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