Business Essentials 13th Edition by Ronald J Ebert (Author)

📘 Title Name: Business Essentials (13th Edition)
✍️ Authors: Ronald J. Ebert, Ricky W. Griffin

🔹 Introduction:

Business Essentials (13th Edition) by Ronald J. Ebert and Ricky W. Griffin provides a clear and concise overview of fundamental business concepts. It blends real-world examples with strong theoretical foundations, helping students and professionals understand how businesses operate, compete, and grow in a dynamic global environment.

🔑 Key Points:

• Covers core areas including management, marketing, finance, and operations.

• Integrates case studies and business scenarios for practical understanding.

• Highlights the impact of technology and globalization on modern businesses.

• Designed with clear learning objectives, summaries, and review questions.

• Ideal for business students, entrepreneurs, and managers seeking foundational knowledge.

🏢 Conclusion:

Business Essentials (13th Edition) remains one of the most trusted guides for learning the basics of business. With its practical examples and engaging writing style, it equips readers with the insights and tools needed to navigate today’s complex business world confidently.