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Research Methodology : Methods And Techniques 4th Edition

  • Publisher: EDUCATION
  • Availability: In Stock
  • SKU: 46796
  • Number of Pages: 458

Rs.990.00

Rs.1,295.00

Material

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Research Methodology: Methods and Techniques (4th Edition)
Multi Colour Edition

Authors: C.R. Kothari & Gaurav Garg

Overview

Research Methodology: Methods and Techniques (4th Edition) by C.R. Kothari & Gaurav Garg is a comprehensive and well-structured guide on research methods, making it an essential resource for students, researchers, and professionals across multiple disciplines, including social sciences, management, economics, and engineering.

Key Features & Highlights

1. Introduction to Research Methodology

  • Definition, nature, and scope of research.
  • Importance and types of research (basic, applied, exploratory, descriptive, etc.).
  • Research ethics and integrity.

2. Research Design & Planning

  • How to formulate a research problem and hypothesis.
  • Different types of research designs (experimental, correlational, survey-based, etc.).
  • Sampling techniques: probability and non-probability sampling.

3. Data Collection Methods

  • Primary data collection: surveys, interviews, questionnaires, observations.
  • Secondary data sources: published reports, databases, and literature reviews.
  • Techniques for improving data accuracy and reliability.

4. Measurement & Scaling Techniques

  • Types of measurement scales: nominal, ordinal, interval, and ratio.
  • Reliability and validity testing in research.
  • Methods of scaling and rating responses.

5. Data Processing & Analysis

  • Techniques for editing, coding, and tabulation of data.
  • Statistical tools and techniques for quantitative analysis.
  • Qualitative data analysis and thematic analysis approaches.
  • Use of software tools (SPSS, R, Excel) for data analysis.

6. Hypothesis Testing & Statistical Inference

  • Parametric vs. non-parametric tests.
  • Chi-square test, t-test, ANOVA, regression analysis, correlation.
  • Interpretation of statistical findings.

7. Report Writing & Presentation

  • Structuring a research report, thesis, or dissertation.
  • Guidelines for academic writing, referencing, and citations (APA, MLA, Chicago styles).
  • Ethical considerations in publishing research.

Why Read This Book?

Comprehensive & Systematic Approach – Covers all key aspects of research methodology.
Balanced Focus on Theory & Application – Suitable for both beginners and advanced researchers.
Covers Both Qualitative & Quantitative Methods – Useful for diverse academic fields.
Easy-to-Understand Language – Written in a structured and reader-friendly manner.
Practical Examples & Case Studies – Helps in real-world research applications.

Conclusion

Research Methodology: Methods and Techniques (4th Edition) by C.R. Kothari & Gaurav Garg is a must-read for students, researchers, and professionals who want a strong foundation in research methods. The book provides in-depth explanations, practical applications, and essential tools to conduct high-quality research.

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