Reading Images: The Grammar of Visual Design 2nd Edition by Gunther Kress
- Publisher: ENGLISH GENERAL BOOKS
- Availability: In Stock
- SKU: 54830
Rs.740.00
Rs.950.00
Tags: advertising analysis , art and design , cultural studies , digital media , film studies , graphic design , Gunther Kress , image analysis , multimodal communication , must-read design books , photography analysis , Reading Images , semiotics , social semiotics , Theo van Leeuwen , visual design , visual grammar , visual literacy , visual storytelling
Reading Images: The Grammar of Visual Design, 2nd Edition by Gunther Kress & Theo van Leeuwen – A Groundbreaking Study on Visual Communication
Reading Images: The Grammar of Visual Design is a pioneering work that explores how images communicate meaning through structured visual grammar. Gunther Kress and Theo van Leeuwen introduce a systematic approach to analyzing visual elements such as composition, color, perspective, and framing, making this book an essential resource for students, designers, and researchers in communication, media studies, and visual arts. This second edition expands on key concepts, offering deeper insights into multimodal communication in today’s digital age.
Key Features:
✔ Introduces a structured "visual grammar" for analyzing images
✔ Covers composition, color, perspective, and other visual elements
✔ Explores how images create meaning in media, advertising, and design
✔ Essential for students of communication, media studies, and graphic design
✔ Updated second edition reflecting contemporary visual culture and digital media
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